Home > Entertainment > Article

Ryoo Jun-yeol: From 'The Poster Book' to Oakley Sunglasses – The Real Reason He's Trending Comes Down to 'This'

Entertainment ✍️ 김지연 🕒 2026-03-13 03:04 🔥 Views: 1

Ryoo Jun-yeol The Poster Book pictorial

It feels like you can't go a day without hearing Ryoo Jun-yeol's name right now. Whether it's his candid chat on the TVING variety show "Ryoo Jun-yeol's Geugeot (That Thing)" or a single pictorial spread that’s got everyone talking. The cover image for 《The Poster Book by Ryoo Jun-yeol》, released on the 10th, really cemented his uniquely captivating vibe. But it’s not just his expressions that are grabbing attention. The items he's been choosing – both in those photos and in his daily life – have been dominating real-time search trends.

"What are those sunglasses?"... The Oakley Eye Jacket Redux Craze

The Oakley sunglasses Ryoo Jun-yeol recently wore have become a hot topic among fashion fans. The specific model is the Oakley Eye Jacket Redux OO9438 24 58mm. This modern take on the classic Eye Jacket frames his face perfectly, with its unique silhouette instantly catching the eye. Paired with polarised lenses, it’s a total win for both style and function. The particular model features a striking combination of 24K gold and matte black, and netizens are already flooding forums with detailed reviews analysing how he styles it.

The One Anorak He Chose: Kolon Sport's New Signature Travel

Another essential piece completing Ryoo Jun-yeol’s style, whether he's travelling or just going about his day, is the Kolon Sport New Signature Travel Anorak (INUK_TLJJX20151BLK). Made from technical fabric with a minimalist design, this anorak gained even more attention when Ryoo Jun-yeol was chosen as the model for it. In the pictorial featuring him wearing it, his 'traveller' persona, effortlessly bridging the gap between rugged wilderness and urban landscapes, really shines. The matte texture of the black colourway, in particular, creates incredible synergy with his calm yet intense gaze.

  • 《The Poster Book by Ryoo Jun-yeol》: A photo book filled with the perspective of Ryoo Jun-yeol as an observer, not just an actor. Pre-orders have been flooding in well ahead of its official release in April.
  • Oakley Eye Jacket Redux OO9438 24 58mm: His choice of polarised sunglasses. They cut through glare for crystal-clear vision, making them perfect for outdoor activities and everyday wear.
  • Kolon Sport New Signature Travel Anorak (TLJJX20151BLK): Already nearly sold out thanks to the pictorial featuring Ryoo Jun-yeol. Its lightweight feel and wind-resistant functionality are the key selling points.
  • TVING 'Ryoo Jun-yeol's Geugeot (That Thing)': The episode where he openly shared his feelings following the dating rumours with Han So-hee scored big in both ratings and buzz.

The thing is, Ryoo Jun-yeol's 'hot streak' isn't just about following trends. Everything he wears, uses, and looks at has a certain weight and authenticity to it. From the artistic framing in 《The Poster Book》 to the Oakley sunglasses and the Kolon Sport anorak, he's ultimately connecting with the public through his own unique 'language'. It's why we're all so keen to see his next move – as an actor, an artist, and an icon.