Ryoo Jun-yeol, From 'The Poster Book' to Oakley Sunglasses… The Reason He's Trending Ultimately Boils Down to 'This'

These days, it's almost impossible to have a conversation about entertainment without Ryoo Jun-yeol coming up. From his candid talk on the TVING variety show Ryoo Jun-yeol's Geugeot (That Thing) to a single pictorial that suddenly took the internet by storm. Especially the cover image for The Poster Book by Ryoo Jun-yeol, released on the 10th, once again cemented his unparalleled aura. But it's not just his expression that's catching everyone's eye. The items he chooses—both in photos and in his daily life—have been dominating real-time search terms day after day.
"What are those sunglasses?"… The Oakley Eye Jacket Redux Craze
The Oakley sunglasses Ryoo Jun-yeol recently wore have become a hot topic among fashion enthusiasts. The model he sported is the Oakley Eye Jacket Redux OO9438 24 58mm. This modern reissue of the classic Eye Jacket, with its unique silhouette hugging his face, immediately grabs attention. Paired with polarized lenses, it's being praised for nailing both style and function. The model, featuring a striking combination of 24K gold and matte black, has sparked detailed analytical reviews from netizens, all wondering how he styles it with different looks.
The One Anorak He Chose: Kolon Sport's New Signature Travel
Another essential item completing Ryoo Jun-yeol's style, seamlessly blending travel and everyday life. It's the Kolon Sport New Signature Travel Anorak (Inuk_TLJJX20151BLK). This anorak, equipped with functional fabric and a minimalist design, gained even more attention when Ryoo Jun-yeol was himself selected as its model. In the pictorials where he appeared wearing this piece, his persona as a 'traveler' navigating the line between rugged wilderness and the city truly shines. The matte texture of the black color, in particular, creates explosive synergy with his calm yet intense gaze.
- The Poster Book by Ryoo Jun-yeol: A photo book filled with the perspective of Ryoo Jun-yeol as an observer, not just an actor. Pre-orders are flooding in even before its official release in April.
- Oakley Eye Jacket Redux OO9438 24 58mm: The polarized lens sunglasses he chose. Offering clear vision without glare, they are perfect not only for outdoor activities but also for everyday looks.
- Kolon Sport New Signature Travel Anorak (TLJJX20151BLK): Already nearly sold out following the pictorial featuring Ryoo Jun-yeol. Its lightweight feel and windproof functionality are the key highlights.
- TVING 'Ryoo Jun-yeol's Geugeot (That Thing)': Where he opened up candidly about his feelings following the dating speculation with Han So-hee, capturing both viewership ratings and buzz.
The truth is, Ryoo Jun-yeol's 'hype' doesn't come from simply following trends. Everything he wears, uses, and looks at carries a certain weight and depth. From the artistic framing seen in The Poster Book to the Oakley glasses and the Kolon Sport anorak. Ultimately, he communicates with the public through his 'own unique language.' It's why his next move, as an actor, an artist, and an icon, is something to eagerly anticipate.