Sugar Feast 2026: Celebrating in the Netherlands, from the Markthal to a Queer Café

The scent of sweet cookies and spices drifts through the streets again, lanterns are being hung up, and families are gearing up for the biggest celebration after Ramadan: Eid al-Fitr, also known as the Sugar Feast. In 2026, this special day falls right in the middle of a colourful spring, and all across the Netherlands, people are joining in the festivities. From the indoor Markthal in Rotterdam to an intimate museum in Vlaardingen, and even at a queer café in Arnhem: you can feel the festive vibe everywhere.

Together at the Markthal: a melting pot of flavours

Walking through the Markthal in Rotterdam on the last day of Ramadan, you can feel the anticipation and joy. Moroccan, Turkish, and Surinamese families gather at stalls piled high with dates, stuffed dates, and of course, the must-have Eid Mubarak Chocolates. This year, it's the 24 Assorted Chocolates – luxurious, artisanal, and handcrafted – that are stealing the spotlight. They are Halal-certified and often wrapped in Luxury Packaging tied with gold ribbons. "Last year, we only had the standard boxes, but now people come specifically for those beautiful gifts," shares a regular stallholder, while showcasing a box of 24 different flavours.

Museum Vlaardingen celebrates with an exhibition and treats

The celebration isn't just on the streets; cultural institutions are embracing it too. This year, Museum Vlaardingen has set up a special corner where you can learn all about Eid traditions. Kids can colour in pictures of moons and stars, while parents enjoy a cup of mint tea with some homemade ma'amoul (filled shortbread cookies). The highlight is an interactive table featuring photos and stories from Vlaardingen residents, sharing how they celebrated the festival back in their home countries. It's a touching way to connect generations.

Pink Eid at Arnhem's queer café

Something remarkable is happening in Arnhem: for the second year running, the queer café 'De Roze Wolk' (The Pink Cloud) is hosting its own Eid gathering. Under the name 'Pink Eid', LGBTQIA+ Muslims and their friends are invited to celebrate the end of the fasting month together. Forget grand halls; this is a cosy setting with rainbow flags mingling among the lanterns. "We wanted to create a space where you can be yourself, without having to explain why you are or aren't fasting," says one of the organisers. Here too, Artisanal Chocolates are a staple, but often with a surprising twist – think pink chocolate with edible glitter. It's a beautiful example of how tradition and contemporary inclusivity can go hand in hand.

A gift with meaning: chocolates for everyone

Whatever you choose to give during Eid, it's the thought that counts. More and more people are reaching for a Chocolate Gift box that feels both luxurious and thoughtful. The popularity of Halal chocolates is booming, and not just among Muslims. An increasing number of non-Muslims are discovering the rich flavours, like pistachio-sesame or orange-blossom water. For those wanting to go all out, ordering a set of 24 pieces from an artisanal chocolatier is the way to go – they're often sold out weeks in advance. And then there's the phenomenon of the American-style Eid: you're increasingly seeing American influences like giant cupcakes with Eid Mubarak icing or candy bars featuring mini donuts. It's a fun fusion for anyone wanting to try something different.

Tips for an unforgettable Eid

Whether you're celebrating yourself or wanting to surprise a friend, here are a few ideas I've come across everywhere in the Netherlands over the past few weeks:

• Visit a local market or halal shop for the freshest dates and sweets. Cities like The Hague, Utrecht, and Amsterdam have special Eid markets where you can also find handmade decorations.
• Choose a chocolate gift with a personal touch – many chocolatiers now offer the option to create your own mix of flavours. Think of 24 chocolates in a beautiful wooden box.
• Opt for an inclusive celebration: just like in Arnhem, other cities also have initiatives where people from all backgrounds are welcome. Check local listings for iftar dinners or Eid brunches.
• Make it a photo moment – those stunning luxury chocolate packages are total Instagram bait these days. Don't forget to tag them with #Eid2026!

Eid Mubarak, everyone! May your celebration be filled with love, connection, and heaps of sweetness.