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Erik Svensson was on the ground when Italy and Sweden met in the World Cup qualifier at Stadio Oreste Granillo. Here, he analyses the match's significance, the atmosphere, and the unexpected boost for the city's housing market.
An analysis of the 2026 Champions Hockey League final in Sweden. We take a deep dive into the tournament's development, the success of Swedish teams, and the enormous commercial potential that is now emerging.
Kosovare Asllani has decided to continue with the national team. Here's our analysis of the decision, her evolving role, and what it means for Swedish football – with a quick detour to other notable bearers of the name.
Ahead of this week's big clash against Atlético Madrid, we analyse FC Barcelona's form, Hansi Flick's tactics, and the signals from the club's leadership. An in-depth look at what's at stake for Barça.
Analysis of the crucial victory by the Dutch women's team in Poland during World Cup qualifying. Featuring historical context (Euro 2017), parallels with other women's sports (Volleyball World Championship 2022) and the growing commercial appeal of women's football.
Analysis of the thrilling encounter between Alanyaspor and Galatasaray. How Osimhen secured all three points with his 17th goal and why this match was crucial in the Turkish title race.
How the latest in 'football today' is intertwined with financial reality and fan culture. Mark van Bergen delves into the business behind the game.
Analysis of Galatasaray's crucial victory against Alanyaspor. Osimhen shines, the title race heats up, and focus shifts to Europe and the showdown with Liverpool.
A deep dive into the current NBA season: playoff races, the NBA Cup, League Pass, and emerging player trends. A look at the must-watch phase of basketball.
An in-depth analysis of Joana Hählen's career: her technical finesse, her strong performances in St. Anton and at the 2022 World Cup Finals, and why she is gaining increasing value for strategic partners in the sports business.